25
Oct
Achieving a huge leap in the web is easier said than done. The ever-changing algorithm of Google and search engines isn’t the only problem business owners need to understand but the grueling brand wars that lie in the vast web. Therefore, activating content marketing for small business campaigns take lots of guts and tactics to materialize. Content marketing offers many advantages ranging from cost-effectiveness, building lasting relationships among the target audience, and establishing a strong online presence. However, impulsive decision-making can ruin the perks content marketing could provide. These are the three mistakes you should avoid at all costs if possible if…