Month: May 2022

An SEO Glossary: Typical SEO Terms Defined

An SEO Glossary: Typical SEO Terms Defined

SEO consultants speak in their own language, virtually incomprehensible to the layperson. This post will remedy that situation, explaining SEO phrases in plain English. Search Engine Optimization has become an essential weapon in online business. However, it's also somewhat of an enigma for most business owners. This is partly because it's such a rapidly changing field and because search engine optimisation practitioners tend to speak in a virtually impenetrable language to the layperson without translation. This glossary seeks to remedy the situation, explaining SEO terms in plain English... Algorithm Search enginesuse complex mathematical formulas to assess the relevance and quality…
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Signs Your Business Website Needs Redesigning

Signs Your Business Website Needs Redesigning

A business website is a fa├žade on the digital landscape, so it has to be impressive as the physical office. It is the first point of connection with potential customers, so it has to be impressive. The visitors land on your website to learn more about your products or services. If they find a solution to their problems on your website then they move forward to buy. So, you need a business website that is appealing, functional, and has a solid online presence. If you are wondering whether your website needs a redesign then here are some signs that it…
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The Ultimate Guide to Experiential Marketing

The Ultimate Guide to Experiential Marketing

Thanks to technological advances and social media, some companies have found it easier to market to their consumers. However, these marketing tactics do not produce the kind of connection and interaction that leaves a lasting impression on the consumer with the help of the best experiential marketing agencies in NYC. When you browse the Internet, you see billboards, drive past advertisements, and watch television commercials. Approximately how many of those advertisements are you familiar with right now? Unless the top experiential marketing agencies make them, you probably do not remember very many without the amount of advertising and lack of…
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